In the world of SEO, the rule is simple: you either shape up or ship out – nothing more, nothing less.
Every now and then, bloggers and marketers alike are on their heels chasing after one SEO tactic, tool and hacks or the other, without really arriving at a nirvana.
Sadly, more often than not, these internet marketers, lost in the buzz of SEO, fail to look to simple but incredibly powerful tools like browser extensions to make life easier for themselves.
Chrome extensions have been around for a while now, but few know they even exist.
That being said, I have compiled a list of 10 chrome extensions specially created for the savvy marketer bent on reaching more audience organically.
Let’s get this thing going, shall we?
1. SEO Quake
I have a thing for SEO quake – it’s free version comes with a lot of interesting stuff. Designed by SEMRUSH, SEO Quake to date has been downloaded over 3 million times, indicating it is worth some value.
I use SEO Quake when I want to find the Alexa ranking, the number of backlinks and even the number of Facebook likes a webpage gets, straight off from the SERP page.
To uncover more SEO parameters about a webpage, you will need to sign into your account.
Ooh! Did I forget to mention SEMRUSH just added a new feature to SEO Quake called “Quick Batch”? This feature allows you check the referring domains of up to 200 webpages at a go, saving you incredible time and effort.
MozBar by Moz, a website often taunted as the powerhouse of SEO, can be rightly described as the be all and end all of chrome extension for search engine optimization purposes.
Like SEO Quake, MozBar provides insightful metrics about a webpage like domain authority, Alexa ranking and a host of others.
But here is where things get interesting: MozBar reveals the anchor text on a webpage, providing you with some insights into the keywords the page is ranking for.
The tool comes in both free and paid version, with the paid version costing $149 per month. Not unless you are mining for data, the free version should do.
Nothing can be as frustrating as having a bunch of broken links littered all over your webpage. Broken links can adversely hurt your webpage ranking if not dealt with quickly.
Put simply, Check my links is a chrome extension which quickly checks a webpage laden with so many links for broken and non-existent links.
Luckily, this tool cost zero dollars.
Majestic Backlink Analyzer, as it name implies, analyses the backlink metrics of a webpage at the click of a button.
It provides details about the webpage’s referring domain, anchor texts and citation flow, and it does all this graphically.
So, if you love your data being served in graphs, this tool is your best bet.
When building backlinks to a webpage for the sole purpose of SEO, it is imperative that you stay away from nofollow links.
Nofollow links is a term familiar with most SEOers. At its core, nofollow links are links that search bots can’t crawl, hence has no contribution to the page rank of a webpage.
This tool becomes handy when you want to, say, determine if comments on a webpage come with a nofollow link or not.
If you promote your contents on social media, you sure do know the importance of keeping your links short. Of course, there several ways to go about this, but using link shortening tools like bit.ly is the commonest.
Before using bit.ly, you will need to create an account (don’t worry, it only takes a couple of seconds to do so).
The tool will automatically create a shortened link of the webpage you are on once you click on the icon on the menu bar.
One effective technique for harvesting backlinks is reaching out to influencers, or better yet, tapping into their pool of backlinks.
But how can you reach them when you can’t find them?
This is where Ninja Outreach Lite becomes handy.
With this tool, you can find the contact address, guest posts, interviews, number of followers, phone numbers, and even monetization strategy a blogger you are targeting uses.
Unfortunately, Ninja Outreach Lite isn’t free, but luckily, it comes with a 14 day free trial feature – enough time to play around with it to know if it is a good fit.
SEO is like a large piece of puzzle that can only take shape when all bits have been pieced together – one of such bits is the load time of a webpage.
As a rule, the longer a webpage takes to load, the least likely it will be ranked.
Page load time is a chrome extension that calculates the load time of a webpage. It helps you determine if the time has come for you to work on the load speed of your website.
No extension on our list so far performs better than SEO and Website Analysis when it comes to on-page SEO.
What I find sweet about this tool is that it goes beyond merely providing you with data, but also provides helpful tips to rank a webpage high on SERP.
Below is the screenshot of some of the data it provided me with after opening HubSpot homepage.
The data was so much that I couldn’t screenshot them all.
As you can see, this tool has got a lot of juice.
Impactana is a tool by Hubspot, one of the most respected content agencies around. Though not free, impactana is the way to go when trying to determine the social reach of a competitor. It is also helpful when running a PR campaign.
So there you have it; 10 up-to-date tool which when used would make SEO not only easy, but fun, too. Admittedly, you won’t need all of them – it is left to you to find which would work best.